Organizational Values and Your Workforce
What’s it all about? A core belief of the Maine HR Convention is that when HR thrives, employers and employees alike thrive, with an exponential impact on neighboring communities. Corporate social responsibility and giving is an interesting component of this spillover effect, particularly as HR seeks ways to enhance employee engagement and retention. Employees, particularly the young workers coming your way, are interested in the values you espouse and live as an organization, your authenticity, and why you support certain causes. This session showcases ways HR and employers can facilitate workplace giving, how you can allocate time and resources to worthy goals that connect to your mission and do good at the same time, and how all of this is communicated to your employees and your external customers. This session will share points of view from the donor and recipient communities. Your faculty: James Brissenden, Director of Business Development with Clark Insurance, whose portfolio includes civic engagement and charitable giving. Rick Bernstein, whose 30-year career in healthcare finance and operations took an interesting twist when he created a “Pay it Forward” consortium in Bangor, which aligns donors, recipients, and the HR community.
Can employers provide “the time” and a “dime” to connect with neighbors in need? We certainly hope so.
Why you’ll want to participate in this session.
- See what strategic philanthropy looks like and discover how HR plays at the intersection of organizational values, corporate social responsibility, and charitable giving and community work.
- Lead an effort to create/enhance your corporate giving platforms and learn how to advocate for employee time donated to these goals and an appropriate budget.
- In the process, build a business case that aligns the causes you support to your company’s mission, the belief systems of your employees, and your bottom line. To that end, discover some recent intriguing data suggesting a link between employee involvement in community activities and the likelihood that they will be high level performers.
- Learn how to build a communication platform that demonstrates the connection between these programs, your values, and your reputation.
Approved for SHRM Credit and HRCI Business Credit.